Archive | Your Marketing Minute

Your marketing minute: 7 things to consider before becoming an entrepreneur

Your marketing minute: 7 things to consider before becoming an entrepreneur

By Donna Dahl, Makoye Marketing

With current economic changes, there has been a rise in the number of entrepreneurs entering the marketplace. Are you considering becoming an entrepreneur? There is no annual income ceiling as the CEO of your own company. That fact alone attracts many people into the world of growing a business. Continue Reading

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Your marketing minute: 7 things to NOT overlook in your print marketing

Your marketing minute: 7 things to NOT overlook in your print marketing

By Donna Dahl, Makoye Marketing

Do you have business cards that represent your business? Do you distribute pamphlets to your prospective clients? Do you offer hand-outs when you deliver a presentation? Are you still trying to impress your audience with your print marketing stuff by doing it on your home office printer? Continue Reading

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Your marketing minute: Print Marketing Dos and Don’ts

Your marketing minute: Print Marketing Dos and Don’ts

By Donna Dahl, Makoye Marketing

You have your mind set on doing a little self-promotion in print.You don’t like writing ad copy so you leave that item on your “to-do” list until it grows mold. You would simply rather deliver a short 140-character message on Facebook or Twitter or pick up the phone and make a call. Is this you?

Marketing in print is here to stay – even if you are using an APP on your iphone or your droid to push your message out there. It’s time to do it right.  Continue Reading

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Your marketing minute: Easy ways to polish your print marketing

Your marketing minute: Easy ways to polish your print marketing

By Donna Dahl

Is print marketing a dinosaur?  That depends on what you consider to be print marketing. Continue Reading

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Your marketing minute: Does what you wear make a difference?

Your marketing minute: Does what you wear make a difference?

By Donna Dahl

Would you show up for your next sauna session in a tux? Or what about to your next ski lesson in your beach wear? Sounds out of the question, doesn’t it?

Yet, if everyone understood the need for some semblance of social order when it comes to attire, there would be no need for signs that say, “No shoes, no shirt, no service.” Continue Reading

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Your marketing minute: I dare you to turn up the volume

Your marketing minute: I dare you to turn up the volume

By Donna Dahl

Solo entrepreneurs are the sole owners of the responsibility to blow their own horns. For some, this is easy; for others, bragging is just not something you do. Why even bother to blow that horn? Continue Reading

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Your marketing minute: 5 Ways to market your business for free, or close to it

Your marketing minute: 5 Ways to market your business for free, or close to it

By Donna Dahl

Most entrepreneurs are looking to grow their business while stretching every dollar. Is it possible to market your business effectivelywithout having to spend much? Continue Reading

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Your marketing minute: 3 marketing mistakes businesses commonly make

Your marketing minute: 3 marketing mistakes businesses commonly make

By Donna Dahl

It is now easier than ever to start a small business on a lean budget; it’s almost as simple as think of a company name, get it registered and open a bank account. But now clients have to find you. Can you have a champagne marketing strategy on a beer budget? Continue Reading

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Your marketing minute: Eliminate procrastination

Your marketing minute: Eliminate procrastination

By Donna Dahl

Procrastination is one of the leading problems that independent entrepreneurs face. There are so many apparently good reasons for continuing to be a prize-winning procrastinator. When you procrastinate, you get to put things off and possibly do something that is much more fun in its place. Continue Reading

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Your marketing minute: I’d like to procrastinate but…

Your marketing minute: I’d like to procrastinate but…

By Donna Dahl  

Someone once made a badge that said, “I’d like to procrastinate but I keep putting it off.” My thoughts as I read this lapel sign? Here is a person who knows that it is important to get things done. This is a person who knows the benefit of clearing the list to make room for new opportunities. Continue Reading

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