By Kim Gluckie, M Powered Marketing

Wow! I love it when things that make sense in theory also prove themselves in actuality. What I love even more is when the effort I put into learning something new proves to be an extremely great use of my time. Whew. Continue Reading

By Kim Gluckie, M Powered Marketing

My head is swimming with dozens of great soundbites, ideas and new learning after spending a day listening to 6 completely different, yet complementary, speakers/authors at today’s The Art of Productions event in Calgary… The Art of Marketing. Continue Reading

By Kim Gluckie, M Powered Marketing

Do you ever hit on the big idea? You know the one? The one that makes your heart start to race with excitement, your brain starts to pulse with the possibilities, and you break out in a fevered sweat over HOW MUCH WORK THIS WILL BE? Continue Reading

By Kim Gluckie, M Powered Marketing

Community. Consider this concept when contemplating your “target audience”. Continue Reading

By Kim Gluckie, M Powered Marketing

Time and again, I find myself re-checking my expectations – those I hold for myself, and those my family have of me. And time and again, I realize I don’t have them aligned. That’s marketing speak for “crap! this just ain’t workin’ yet”. Continue Reading

By Kim Gluckie, M Powered Marketing

This is a rant. If you don’t like essay writing, then this one is not for you! But there is a lesson for youand your business in here… so if you have a few extra minutes, read on! Continue Reading

By Kim Gluckie, M Powered Marketing

How much money do you have to market your business right now? Zero dollars? $200? $1000? $3000? More? Continue Reading

By Kim Gluckie, M Powered Marketing

Yes, in my first anniversary-ish edition of the Marketing Mom Blog, I’m not apologizing for my foibles and faux pas of 2009. For you see, I’m a normal, realistic, approachable, authentic woman entrepreneur who happens to STILL be a distracted, devoted, loving, but often grumpy wife and mom of three young girls. And yes, in my imperfections, I boldly claim I’m slowly growing a successful business, and helping others do it too. Continue Reading

By Kim Gluckie, M Powered Marketing

I believe there is a silent revolution of work at home parents. Today, Monday Morning Marketer, is inspired by the children of these WAHPs, WAHMs, WAHDs. These children are living a life in uncharted territory, with our hope that it is a great life for them too. Continue Reading

By Kim Gluckie

Today I’m reflecting on entrepreneurial decision-making and the significant opportunity we have as solopreneurs to have a straight path from “I don’t know” to “yes” or “no”. We have no limitations, roadblocks, hierarchy, political minefields, or unknowns that are affected by anyone other than ourselves. There are only two types of decision choices for us: indecision or snap-decision. Continue Reading