Troy Media – By Bob Weinstein

Most IT people have a romantic vision of what the consulting lifestyle is all about. Continue Reading

By Kelly Martin

Welcome to a new column at the Beacon about a key part of any marketer’s strategy: promotional product. When used properly promotional products are an excellent tool to have in your business’s tool box.  This week’s underused hero is the regular white, C-handle coffee mug with a one colour imprint. Continue Reading

By Tammy Johnston, Financial Guide

Business is all about relationships and regularly attending good networking events is one of the best ways to build those relationships.  Getting to know people face to face at an event gives you the opportunity to really learn about one another and how you can help one another.  It allows you the chance to find out what the other person does, who their ideal client is, and what their unique selling proposition is. Continue Reading

Dave Cole, award winner

By Greg Johnston, reporter

Winning an award from courier giant Fed Ex is a big deal.  Being one of only two Canadian companies to receive the Regional Entrepreneur of the Year Award from Fed Ex Ground makes it just that much sweeter for Calgary businessman Dave Cole, owner and founder of DC Driver Services.

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Troy Media – By Bob Weinstein

HR professionals and headhunters classify skills into two categories, hard skills and soft skills.  “Hard” skills are easier to define because they apply to a specific function  – computer programming, database management, driving a truck, piloting a plane, designing a house or office building (architect), building a cabinet (carpenter) or wiring a building (electrician). Continue Reading

By Kelly Martin

Can Social Media really help my business?  The answer is YES! Absolutely!  When done correctly Social Media can and will benefit your business.  I can’t think of a better way to keep your clients informed on what you’re working on than through Social Media.  Continue Reading

By Tammy Johnston, Financial Guide

I always view September as a second new year.  The kids are going back to school, the hussle and bussle of the summer holidays are passed, and life is returning to normal.  Now is the time that we set up our routines that will help us make it through to next July and hopefully for the rest of our lives.  One long term thought that stands out at the beginning of the fall season is financially preparing for post secondary education. Continue Reading

By Donna Dahl

I was at a drop-in networking event this week where business people gathered to create business with each other in a meet and greet style. As we circulated around the room, we swapped stories and exchanged business cards over a period of several hours. I met a number of people that I had never met before. Continue Reading

By Ed Rigsbee, CSP

Seeing the emotional movement in the eyes of persons attending my presentations is truly an emotional high for me. In order to influence your audience members and to move them into some kind of substantive action that you have recommended, there are a number of elements to consider prior to your speech. Continue Reading

Troy Media – By Doug Firby

 The next time you want to berate a politician for lying, think about the price they pay when they serve the truth straight up. Continue Reading